Marketing and myspace

I have created a band MySpace page to help promote and market our band 'Canute'. It includes a blog, tour dates, personal comments, photos and music.

I chose to use an image of the band as the background instead of something plain as to connect with the fans, it feels more personal to see something along these lines. There is general information which allows fan to read information about the group, involving band members, influences and record label etc. The music section will allow people to listen to and download Canute's debut single 'Shark in the Water'. I have posted several 'statuses' to show that the band do use this website regularly and like to update fans on what they are up to. 


The URL of the MySpace page is: www.myspace.com/officialcanutemusic

Final covers

Album cover final designs 2

The following images show how I got to the final image for the back of my album cover

This screenshot shows the image I began with before making any changes

The next thing I did was crop the image

I then added a barcode and text to make a more professional cover

I chose to use rubber ducks as the back image of my cover as I feel its very contemporary and reflects the meaning of our band's name and album title. The image is blurred in the background so all the focus goes towards the rubber ducks, this also reflects the name of one of the song titles. I used the same font for the song list and artist name for continuity factors and it is also the font that represents the band themselves. I believe the barcode is a necessary item to include, its brings professional feel to the cover. The text i included in the top right hand corner also does this, I had a look at other album covers from professional singers and adapted the text to fit with my band.

Final album cover designs

The following images show how I created my final album cover, step by step, using the software Photoshop

This screenshot shows the beginning image I had before making any changes

I then cropped the image to a more suitable size

I had a play around with the hues and colour's of the image and changed the colour balance until I managed to reach this

I then added text using the fonts 'School House Cursive' and 'Gabriola'

I then added the 5 star's and text around it

I chose this image as I feels it represents our band well. The positioning of Madeleine is code for the fact she is the lead singer, her image is the largest. The second most important singer is Danielle and is positioned second closest to the audience. Lucy is furthest away and her image is slightly blurred. I chose this colouring as it is very calming, I have seen this colour among many indie bands. All three artists are looking towards the same direction, this links the three of them. I chose to include the 5 star's and text to give my cover a more professional feel. I have used the typical conventions of album covers including artist name and album name. The text i chose for the artist name is 'flowy' and personal as if handwritten, I believe this gives the artist and audience a connection and allows the fans to really feel like they can relate the band. The font of the album name is more sophisticated and shows a 'grown up' feel to the album.

Album cover art

When about to create my final design ideas i decided to and carefully go through the images I had, to see which ones would work and how. I drew up some rough ideas on paper and then used the images to adapt these.

This was the first idea for my album cover. I chose this as it breaks the conventions of a normal album cover. The colouring is not something you would normally, especially amongst indie rock bands. The positioning of the artists is also unusual, it does not show any distinguish between the lead singer and the other band members.

Rubber ducks..

As our album cover is called 'Playing with Tides' and our band name 'Canute' we wanted to use something to represent this, and coming up with the rubber ducks idea allowed us to be more 'playful' and 'bubbly' rather than being serious all the time. Using this juxtaposition comes up frquently amongst indi-rock bands as no one wants to be seen as to ;serious'. It allows a bit of fun to be added to our cover image.

Album cover ideas

On March 15th we all went out as a group to take some photos for are album art. We came up with some very good ideas and ended up with some brilliant shots. here are a few:

We wanted to take a large range of images to allow ourselves to be more flexible with our final cover designs. With a large aray of photos we can try out many different ideas.